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| Topic: |
Technology
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| Number of pages / Number of words: |
4 / 862 |
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Some of the leaders in PNDs are TomTom, Garmin, Magellan and Navman that develop navigation software in-house where as others usually base their PNDs on software from white-label developers such as deCarta, Destinator Technologies, Elektrobit Corporation, NAVIGON and NavNGo.
Some of the factors that will contribute to winning in the market place are lower prices, low-lead time, technology that makes PNDs "must-have" items, and greater consumer awareness...
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All being equal, consumers are more likely to choose a product with the coolest new technology. The process of coming to market quickly with new technology is where companies can gain competitive advantage. The engineering and manufacturing processes need to be vertically integrated, which will reduce product introduction lead times and will help companies enable cutting-edge products to reach retail shelves more quickly...
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