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| Topic: |
Technology
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| Number of pages / Number of words: |
7 / 1893 |
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A mistake that was costly to competitors in this area is that they failed to develop software for the Windows program, while Microsoft continued to develop software for the Microsoft OS. Many competitors here also “abandoned†Macintosh development, which in the long run helped Microsoft advance their standing in the marketplace...
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With competitors such as Lotus and WordPerfect not reaching out to collaborate with the Microsoft platform, they lost their place as the market leader in providing spreadsheet and word processing software. Excel and Word from Microsoft have taken a majority hold in this area. In setting low price discounts as in the application software segment, Microsoft was able to drive volume...
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