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| Topic: |
Technology
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| Number of pages / Number of words: |
4 / 1076 |
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before and during each visit. On a weekly basis this information about each client interaction was then fed via a laptop into the legacy Onyx system. The wholesalers after passing through four levels of security used the laptop for emailing, calendaring, expense reporting and commission tracking.
Advantages:
There was high compliance on the data integrity as the progress of the wholesalers was monitored directly...
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Describe the significant advantages and disadvantages of the Mobile CRM project.
Advantages
- New CRM keep wholesalers connected and up to date with the CRM system wirelessly
- The most current client, sales information and CRM data are always available
- Wholesalers can input and update interaction data from anywhere, even on the road, at anytime
- Interaction data inputted by wholesalers will be instantly transmitted to the Onyx system
- Wholesalers can update CRM application several times throughout the week so they have more time to work for other internal job on Friday
- Blackberry is light and convenient for travel
- It can be used both as a Laptop and as a mobile phone
- It enhance a prompt communication with either internal or external parties
- E-mail can be read and responded back almost instantaneously
- It enhance the relationship with clients
- Wholesalers can easily retrieve relevant information about their clients
- The price is reasonable
Disadvantages
- The system does not answer all users’ needs
- Possible resentment from sales force
- It may take time for wholesalers to get familiar with the new device
- Wireless infrastructure may be unreliable and become unavailable in some area
Q5...
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