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| Topic: |
Technology
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| Number of pages / Number of words: |
5 / 1210 |
Essay's paper body
Therefore, digital technologies have transformed the services that operators can provide and the resulting business models they can exploit. Pay –TV operators in particular have driven “digital uptakeâ€(Eastwood, pg 50) due to a need to differentiate their services and exploit new revenue streams...
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As a result Pay TV operators now offer themed and specialist or niche channels. Furthermore, through up selling basic programming packages, completely new services such as video on demand, pay per view and interactive services, operators are able to increase subscriber revenues.
Video on demand is a perfect example...
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