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| Topic: |
Technology
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| Number of pages / Number of words: |
8 / 2165 |
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One way of deterring click fraud is to look at the past history of who is clicking on the advertisement, the idea behind this is that advertisers would only be charged for a first click, and therefore anything thereafter is irrelevant. This has been proven extremely helpful in reducing click fraud and has successfully lowered advertising costs...
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This has been proven extremely helpful in reducing click fraud and has successfully lowered advertising costs. Rule based Algorithms are another anti fraudulent measure advertising networks are implementing to protect their customers. When one of these algorithms is in practice every single click is filtered through a set of conditions and in order for the advertiser to be charged it must pass these conditions...
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General points of the essay
fraud reality
Accounting,Fraud
Corporate Fraud
E-Commerce Fraud
Explain the problem posed to Google by click fraud and evaluate its response.
Fraud
Point ? Click ? Money:
QuickeInsurance: The race to Click and Close (A)
Waste Of A Click
Don't Click on this
Garage Fraud
Scientific Fraud
Double Click Inc
Click Fraud
Internet Fraud
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