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| Topic: |
Technology
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| Number of pages / Number of words: |
2 / 283 |
Essay's paper body
The current mainstream marketing slogan for Adidas is "Impossible is Nothing". Adidas aim to consistently present the adidas attitude "Impossible is Nothing" in a relevant way to their consumers. For Erich Stamminger, member of the Executive Board of adidas responsible, " "Impossible is nothing" is the concept behind our brand positioning "forever sport" that clearly and emotionally communicates our passion for sport...
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The current mainstream marketing slogan for Adidas is "Impossible is Nothing". Adidas aim to consistently present the adidas attitude "Impossible is Nothing" in a relevant way to their consumers. For Erich Stamminger, member of the Executive Board of adidas responsible, " "Impossible is nothing" is the concept behind our brand positioning "forever sport" that clearly and emotionally communicates our passion for sport...
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General points of the essay
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