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Are they doing because it is ethical? They do it because it gives them good press in the community. NBB sells their beer at many of their supported biking events such as “Best Damn Bike Tour,†a ride for the MS Society. True, the MS Society benefits from this event with the money raised, but is this right? One would have to say yes because they are doing good for society, it is your choice whether you purchase their products or not...
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True, the MS Society benefits from this event with the money raised, but is this right? One would have to say yes because they are doing good for society, it is your choice whether you purchase their products or not. One concern around the selling of products during these kinds of social events is does the company have legal responsibility if someone gets drunk and hurt? Another is the “responsibility factor†of offering alcoholic beverages at events where children are encouraged to participate...
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