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They did go outside the company to hire some hotshot executive that was going to come in and save the day. They were either people who worked for years at the company or they were members of the family that owned the company. (32) This however, was not the sole factor that separated the Good to Great companies from their competitors...
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Nevertheless, what these leaders did have in common was that they all focused on what not to do verses what to do. These leaders never focused on mergers or buyouts nor did they use technology to grow their business but rather they focused on
Mitchem 3
what they could do better then any one else in their particular industry...
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