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Despite the sales numbers and the heavy bottom line, CCC’s stock price has sat down in the low $30’s,(Hamblen 1). Competition is increasing daily and Compaq needs to distinguish itself in the marketplace. They’ve already experienced a decline in markets share, only they can change their fate.
Dell Computer Corporation, the second leading computer manufacturer, began by selling PC’s directly to consumers...
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Their first customers ordered over the phone and Wold Wide Web. To this day Dell still has no brick and mortar retailers and does not distribute its product to resellers. In the business to business market Dell has excelled, but until recently, the profitable company was not so profitable in the home-user segment,(Industry Survey, Apr...
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