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Maslow (1945) argues that people are universally motivated to satisfy a sequence of five categories of needs ? see appendix A. Maslow argues that people must satisfy their lower-level needs before they can progress up the hierarchy to satisfy higher level needs. Once needs are satisfied, they no longer motivate behaviour...
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Maslow argues that people must satisfy their lower-level needs before they can progress up the hierarchy to satisfy higher level needs. Once needs are satisfied, they no longer motivate behaviour.
In his study of job satisfaction and motivation, Herzberg (1968) identified a number of attitudinal factors concerning job satisfaction and motivation...
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