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Perdue Farms conducts more research than all of its competitors combined. Some of these elements include inspecting competitors' chickens on fifty-two quality factors every week, developing commercially viable litter pellets for poultry, and improving on-time deliveries by twenty percent.
Another strength of Perdue Farms is its ability to adapt to customer trends...
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Americans have steered away from fresh whole chickens and prefer ready to eat meals. Perdue has met these demands with its skinless, boneless chicken and pre-cooked products.
B) Weaknesses
Management organization has room for improvement. Perdue Farms used a centralized management style that was extremely successful throughout the years...
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