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| Topic: |
Miscellaneous
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| Number of pages / Number of words: |
25 / 6990 |
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Neither country anticipated the introduction, let alone the rapid growth, of such drug promotions (Social Audit 2000). The apparent success of DTCA in the United States, where it first appeared in the 1980s, may explain its subsequent appearance in New Zealand. The introduction of the New Zealand Bill of Rights Act in the early 1990s, which explicitly protected freedom of speech (including commercial speech), also created a regulatory environment in which DTCA could develop...
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The introduction of the New Zealand Bill of Rights Act in the early 1990s, which explicitly protected freedom of speech (including commercial speech), also created a regulatory environment in which DTCA could develop.
The arguments for and against DTCA have been well rehearsed and focus on empirical arguments about the effects these promotions have on patients and doctors, and their implications for health funding (Hoek & Gendall, 2002a; Hoek & Gendall, 2002b)...
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