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"Companies with strong cultures generally perform better than those with weak cultures, but only when the cultural content is appropriate for the organization's environment" (McShane & Von Glinow, 2005). It is important for each department in Good Sport to understand how all of the other departments work and the preferences and dislikes of each so that interactions can be approached in a manner that will garner efficient and effective results...

In order for the organization as a whole to be successful, each department will have to work separately as well as together to achieve the cutting edge fitness equipment that will ensure the companies survival. The success of Good Sport thus far and the common theme of respect throughout the organization indicate that this organizations structure and culture are compatible...

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