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For example placing a logo in the advertisement will create brand awareness and recognition.
The use of symbols to signify meaning needs to be deeply considered when placing an advert, as different cultures, genders and lifestyles can perceive contrasting meanings from one symbol or visual tool. The use of colour can suggest vitality, excitement or a more subtle message...
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For example placing a logo in the advertisement will create brand awareness and recognition.
The use of symbols to signify meaning needs to be deeply considered when placing an advert, as different cultures, genders and lifestyles can perceive contrasting meanings from one symbol or visual tool. The use of colour can suggest vitality, excitement or a more subtle message...
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Intergrated Marketing
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