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Essay's paper info
| Topic: |
Miscellaneous
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| Number of pages / Number of words: |
10 / 2580 |
Essay's paper body
Divided into XXX sections, this report will cover:
Considering these factors, marketing Purell in India is beneficial to both GOJO Industries and the people of India.
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II. Company and Product Background
History of GOJO Industries
In 1946, GOJO Industries Inc. was started at the rubber plants of Akron, Ohio...
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Jerry and Goldie Lippman founded the company with the desire to produce a heavy-duty hand cleaner that could be used without irritating the skin. They created a product called GO-JO, with is a grease-cutting soap that did not require water. In the following years, Mr. Lippman developed a portion-controlled dispenser, which expanded the hand cleaner market into factories and other commercial locations by reducing the cost of clean hands to employers...
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