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This kind of pricing, or hedonic pricing, breaks down consumer demand by how much a consumer would be willing to pay for a unit of the ?characteristic' (or capability). With all these new functions and abilities that telephones can come equipped with today, this kind of hedonic pricing is inevitable...
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With all these new functions and abilities that telephones can come equipped with today, this kind of hedonic pricing is inevitable. Arm with this new approach, I believe, a better marketing tactics could be implemented.
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