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He is trying to expand the client base for the company with the proposed changes. This is a sound and logical argument because he shows he has the best in mind for the company.
b. Pat â Is trying to channel AcuScanâs existing technology to different markets. The product engineers are balking at the changes...
        
        
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The product engineers are balking at the changes. The use of outside contractors is unsound because if they are struggling financially, why bring on more expense when engineers are already on staff. It is emotional because Pat is new and trying to impress the new employer.
c. Kelly â AcuScan cannot develop the new product by the deadline because they have 25% fewer programmers...
        
        
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