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Topic: |
English
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Number of pages / Number of words: |
24 / 6699 |
Essay's paper body
Shallenberger told Knight that it was an interesting idea, but it would not bring hive any business jackpot. But in 1963, on a trip to Japan, Knight forgot about Shallenberger's statement and entered into an agreement with a Japanese running shoe manufacturer named Tiger. Knight was not representing any company, so moments after he was asked who he represented Blue Ribbon Sports was born...
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The following year Knight and Bowerman joined forces in the new enterprise. They both contributed around $500 to the partnership. Knight had got a job in an accounting firm, while he used his spare time to distribute shoes from his family's basement and at local and regional track meets...
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General points of the essay
Adidas: Will Restructuring Its Business Lineup Allow It to Catch Nike?
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Phil Knight Managing NIKE's Trasformation
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Let the Truth be Told
See I Told You So
See, I Told You So
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