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| Topic: |
English
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| Number of pages / Number of words: |
11 / 3000 |
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Rollerblade will continue to offer the same product line. They will target the active adults between 18-35, segmenting them by use such as street hockey, exercise, transportation, racing, complex acrobatics, and fun. They will still offer the Metroblade, Problade, Mondoblade, Microblade. Bladegear and the skating apparel...
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They will still offer the Metroblade, Problade, Mondoblade, Microblade. Bladegear and the skating apparel. In addition to these products, Rollerblade will feature a new skate designed specifically for roller hockey. They will also produce Hockeygear to go along with the new entry. Rollerblade will reduce the price range of skates from $100-$400 to $79-$349 in order to better compete...
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