Buy custom Alcohol Advertising: The Cause of Underage Drinking?
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English
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| Number of pages / Number of words: |
4 / 1073 |
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Kate feels that advertisements are okay if they are portrayed to the right audience.
Kate feels that advertisements are acceptable if they are placed in areas which reach an "audience made up of at least 70% of adults over 21." In his eyes advertisers are making significant changes in their plans in order to reduce the problem of underage drinking...
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Hacker and Suriano's opinions differ from Kate's, they believe that the advertisers know the large amounts of money brought in from the youth and place them as their target audience. Suriano states, "they know the mind of their audience and communicate effectively." Hacker and Suriano's ideas of the target audience differ, however...
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