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Essay's paper info
Topic: Business
Number of pages / Number of words: 7 / 1746
Essay's paper body

Learning a lesson from the flop of the Toyopet Crown, Toyota realized they needed to stay in tune with consumer needs and they also needed more than a quality product. Toyota understood their consumers would not compromise certain requirements and conveniences. Toyota invested fiercely in their hybrid electric vehicle technology and they were positioned to take the lead in creating cars that were reliable, environmentally friendly, and stylish while maintaining the performance consumers' demanded...


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Honda was the strongest competitor in the hybrid market, but chose not to pursue HEV technology aggressively, selling two hybrid models in the US market. GM directed its efforts and finances to the development of fuel cell technology.

Fuel cell technology created an engine that ran on hydrogen and emitted only water...


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General points of the essay

Toyota Hybrid Toyota and the hybrid vehicles Toyota Hybrid Marketing Management Exporting Toyota Hybrid Prius 1.5- liter Toyota Camry Hybrid price sensitivity analysis Process and product innovations of Toyota TOYOTA TOTAL QUALITY MANAGEMENT Quality Control Within the Toyota Automotive Corporation is this needed? Web Developer's Still Needed All I Ever Needed To Know About Love Is Structure Needed? Gun Control Is Needed MLB Salary Cap Is Needed Healthcare Is Needed

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