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            | Topic: | Business | 
        
            | Number of pages / Number of words: | 36 / 9913 | 
                
    
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Columbia Project: Use of Software to Achieve Competitive Advantage
AUTOMOBILES: TOYOTA MOTOR CORPORATION
Gaining and Sustaining Long-term Advantage Through Information
Technology
Case Prepared By
William V. Rapp
Co-Principal Investigator
The College of International Relations
Ritsumeikan University
Kyoto, Japan
914-945-0630 (Fax: 914-923-1416; 011-81-75-466-1214)
E-mail: william...
        
        
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Rapp
Co-Principal Investigator
The College of International Relations
Ritsumeikan University
Kyoto, Japan
914-945-0630 (Fax: 914-923-1416; 011-81-75-466-1214)
E-mail: william.rapp@aya.yale.edu
April 2000
2
SOFTWARE AS A TOOL OF COMPETITIVE ADVANTAGE:
AUTOMOBILE INDUSTRY
1 Introduction: Objectives of this Benchmarking Study?????????...
        
        
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