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Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
6 / 1489 |
Essay's paper body
Real or perceived uniqueness is obviously very important because it generally causes a prospect to buy from one sales person or supplier as opposed to another. If there were umpteen WebTV's on the market, the ones that would sell the best would be those which had the strongest unique selling points.
Price is not a USP; sure, some people only buy the cheapest, but most do not; most will pay a little or a lot extra to get what they want...
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Real or perceived uniqueness is obviously very important because it generally causes a prospect to buy from one sales person or supplier as opposed to another. If there were umpteen WebTV's on the market, the ones that would sell the best would be those which had the strongest unique selling points.
Price is not a USP; sure, some people only buy the cheapest, but most do not; most will pay a little or a lot extra to get what they want...
Essay fragment
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