Buy custom The Iphone
Essay's paper info
| Topic: |
Business
|
| Number of pages / Number of words: |
23 / 6345 |
Essay's paper body
(Page 17.)
- The iPhone leads people to change carriers. Almost half of iPhone users
changed carriers when they got the iPhone. (Page 18.)
Apple iPhone: Successes and Challenges | March 31, 2008 3
©2008 Rubicon Consulting, Inc.
- AT&T's gamble pays off. The iPhone has probably increased AT&T's gross service
revenue by about $2 billion per year...
Essay fragment
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The iPhone has probably increased AT&T's gross service
revenue by about $2 billion per year. (Page 4.)
Apple iPhone: Successes and Challenges | March 31, 2008 4
©2008 Rubicon Consulting, Inc.
Implications
What do these findings mean for the mobile industry and mobile users, and what will
happen next?
Can Apple reach beyond its early adopters?
The survey showed that most iPhone users are relatively youthful technophiles; half
are under age 30, and a third of them even carry more than one mobile phone...
Essay fragment
General points of the essay
Apple Iphone
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