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Topic: Business
Number of pages / Number of words: 3 / 673
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For example, the traditional suit may cost approximately $300 but that suit could only be bought together, where as you can price your suits separately, the jacket, the pants.

The Place (Distribution):

A suitable distribution strategy would be to use Selective Distribution: where only some available outlets in an area is chosen to distribute a product...


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These washable suits can be purchased from most department stores. Stores such as Sears and JCPenny, and others of this caliper carry a social factor with their name. Most people perceive that if an item is purchased from these stores, then it is of good quality, no matter what price you pay. Since you are trying to target a specific market, it would be appropriate for this suit...


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