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| Topic: |
Business
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| Number of pages / Number of words: |
4 / 954 |
Essay's paper body
Rev. Jesse Jackson, in 1996 "urged patrons to carry on with an economic boycott of the oil company" he suggested the boycott would add pressure to Texaco and that they would be pressed in implementing better employment policies for minorities and that these policies would be enforced. (CNN News, 1996)...
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(CNN News, 1996).
Roles of Key Players
The employees of Texaco at the time obviously were the ones affected by this discrimination. Peter Bijur, the CEO of Texaco and the key person for the changes that took place in the company, was a key player in this case in the months leading up to the settlement...
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General points of the essay
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