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            | Topic: | Business | 
        
            | Number of pages / Number of words: | 6 / 1615 | 
                
    
    Essay's paper body
        
        
(Tenderlink, 2006)
Business to business strategy is when there is a special relationship between businesses and organisations concerned. This relationship is sometimes also called a strategic alliance.
A strategic alliance is when there is a partnership or cooperative venture between two organisations or businesses, which is mutually beneficial...
        
        
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(class notes, 2006)
Tenderlink.com benefits from clients advertising on their web site and the clients benefit by having a wide range of suppliers or purchasers to choose from. This is how tenderlink.com uses business to business strategy. (Tenderlink, 2006)
Business to business strategy has 3 different types of models...
        
        
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            General points of the essay
            
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