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Business
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Number of pages / Number of words: |
3 / 688 |
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This move will eventually make the company a top player in both the Low and High-end manufacturers categories immensely increasing its competitive force (locally and internationally), expansion into new markets and competitive advantage over rivals.
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Despite its successes, Tata Motors still has it weakness and threat it has to be wary of which includes dependence on vendors, overdependence on the Indian Market and despite buying the Jaguar and Land Rover brands, Tata has not gotten a strong foothold in the luxury car segment in its domestic market; India (Which makes for a greater portion of its revenue) also in addition Government regulation...
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Tata should capitalize on its strengths and opportunities such as a Strong market position, Strong revenue growth, Research & Development initiative and territorial expansion. (www.ximb.ac.in, 2007). It is advisable that even with rival competitors Tata should continue to consolidate its position by investing beyond its borders; emphasis should also be placed in fledging economies among underdeveloped countries in Asia and Africa...
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