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| Topic: |
Business
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| Number of pages / Number of words: |
15 / 4181 |
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SMC employs three different mechanisms for distribution; through wholesale distributors who in turn supply to independent dealers, directly to dealers and through private-labelling arrangements for two buying networks (Midstates and Wheatbelt). They also have a small presence in Europe and the South Pacific...
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They also have a small presence in Europe and the South Pacific. Chart 3 shows the share of sales for different distribution channels. For the vast American west and pacific region, it virtually has no presence. SMC has not made any significant attempts to move into the metropolitan areas.
SWOT Analysis
To formulate a sound marketing strategy, it is important to analyse SMC's intrinsic strengths and weaknesses and its extrinsic opportunities and threats...
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