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| Topic: |
Business
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| Number of pages / Number of words: |
6 / 1606 |
Essay's paper body
Sun’s executives believed that they would only have a short time in this market before the other large companies decided to enter, because it was an exclusive market with a high entry barrier, but with opportunity for extensive profitability.
The workstation market for engineers and scientists was rapidly becoming saturated...
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The company is now concentrating more of its efforts on airlines, banks, insurance, financial companies, and other commercial companies, trying to persuade users to utilize Sun workstations to solve new problems. Sun had to change their product design to make its machines easier to install, and improve the understandability of product manuals...
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