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Topic: |
Business
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Number of pages / Number of words: |
15 / 4105 |
Essay's paper body
Usually a 10 percent cut-off level is selected in order to distinguish high from low market growth rate (a 10 percent value corresponds to doubling current experience in the next five to seven years).
The horizontal axis represents in a logarithmic scale the market share of a business within a firm relative to the market share of the largest competitor in the market...
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For example, Company A may have a 10 percent market share and Company B, the leading competitor, holds 40 percent of the market. Company A's market share relative to Company B's market share is 25 percent, or .25?. If Company A has a 40 percent share and Company B has a 10 percent share, Company A's market share is 400 percent, or 4...
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