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| Topic: |
Business
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| Number of pages / Number of words: |
12 / 3270 |
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Bajaj Auto, a manufacturer of auto three wheelers in India focuses on cost leadership benefits as the main force behind its competitive advantage in this automotive segment. The company has streamlined its cost efficiencies by introducing five specific programs i.e., technology development, product development, up gradation, quality and value engineering...
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The company has streamlined its cost efficiencies by introducing five specific programs i.e., technology development, product development, up gradation, quality and value engineering.
2. Differentiation Strategy – By this strategy the company seeks to identify itself as a unique competitor in its area of industry which is important to the buyers...
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