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| Topic: |
Business
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| Number of pages / Number of words: |
7 / 1697 |
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The Internet hosts a World Wide Web of advertisements. If you missed the latest television ad, you can go to such sites as You Tube or try “googling†it; chances are you will be highly successful.
Starbucks has been both praised and criticized for its recent business communications. In an article published by Public Relations Tactics, they examined how Starbucks handled the closure of 600 U...
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In an article published by Public Relations Tactics, they examined how Starbucks handled the closure of 600 U.S. stores, “eliminating as many as 12,000 jobs, which is about 7 percent of the company’s work force worldwide†(Schade, 2008). They believed Starbucks to be doing well in the areas of: telling their employees first; taking responsibility; communicating promptly and clearly; leadership accountability; looking for the positive; and reengaging employees who remain with Starbucks...
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