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Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
4 / 903 |
Essay's paper body
Store schemes were standardized and not based on market research or retail strategies.
Also, The Body Shop needs to consider paying less in dividends and use some of those funds for promotion, allowing for greater growth in new countries and deeper impact.
As far as the level of reported income from 1984 to 1991, we can observe that they have had strong growth in both income and earnings...
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In addition, the distribution of dividends to shareholders has gone up year over year. As we mentioned, this could be a source of investment in marketing and promotion which would help to expose the company more quickly in the North American market and therefore create more wealth for the shareholders...
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