Buy custom southwest airlines case summary
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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 816 |
Essay's paper body
Once again Southwest prevailed.
The Herb Kelleher era was the real beginning of Southwest Airlines. He took over in 1981, after Lamar Muse and Howard Putnam, and Southwest Airlines had 27 planes, $270 million in revenue, 2100 employees and flights to 14 cities. Over the next 20 years the airlines grew and going into 2003 Southwest was the 4th largest U...
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commercial airline in terms of passengers flown and 6th largest by revenue. It had $5 billion in revenues, 370 jets to 59 airports and 58 cities in 30 states, and 35,000 employees.
Southwest wanted to stress the importance of low operating costs. To do this they implemented many strategies. They operated only one type of jet?Boeing 737s...
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General points of the essay
An Assessment of Southwest Airlines
Case Study (Including SWOT) Southwest Airlines
Leadership at Southwest Airlines
SouthWest Airlines Report
Southwest Airlines Analysis
Southwest Airlines Case Analysis
Southwest Airlines Case Study
Southwest Airlines Case
Southwest Airlines Co. - 2004
Southwest Airlines Vision
Southwest Airlines
Southwest Airlines: Love is in the Air
southwest airlines case summary
The Mission of Southwest Airlines
Southwest Airlines Competition
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