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| Topic: |
Business
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| Number of pages / Number of words: |
5 / 1335 |
Essay's paper body
No other Airline can even come close to beating their low-cost ticket price. Customers are highly attracted to the low cost (average one-way ticket price $89) fares. The airline is able to keep its costs low because it offers no frills. All seats are coach class, there are no in-flight meals, and it only flies one type of airplane, the Boeing 737...
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The airline is able to keep its costs low because it offers no frills. All seats are coach class, there are no in-flight meals, and it only flies one type of airplane, the Boeing 737. This low-cost model is what helped Southwest endure the attacks on September 11, 2001, keeping it in much better shape than its closest competitors...
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General points of the essay
Case Study (Including SWOT) Southwest Airlines
Low-Cost Airlines
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