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Topic: |
Business
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Number of pages / Number of words: |
3 / 677 |
Essay's paper body
Parallel with decline in population, the number of old people is growing up that might affect the marketing plan of Sony.
- Changes in lifestyles and attitudes due to the economic and social trends. In a recent situation, people are tending to spend money on less famous brands but cheap prices with equivalent quality...
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In a recent situation, people are tending to spend money on less famous brands but cheap prices with equivalent quality. The strong and also a weak point of Sony is its brand recognition. Due to that, Sony could not sell its products with lower prices than its competitors because of the consumerâs perception...
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General points of the essay
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