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Essay's paper info
Topic: |
Business
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Number of pages / Number of words: |
3 / 571 |
Essay's paper body
I think that slotting allowances are much like other promotional tools, by which the manufacturers have to provide incentives in order for a retailer to stock and sell their products. However, I believe that the slotting allowance procedure is getting out of hand because retailers have realized their power over manufacturers and are beginning to add on other costs for things such as required supermarket advertising, newspaper inserts, and in-store sampling...
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However, I believe that the slotting allowance procedure is getting out of hand because retailers have realized their power over manufacturers and are beginning to add on other costs for things such as required supermarket advertising, newspaper inserts, and in-store sampling. As of now, I think there is little that anyone can do to prevent slotting allowances because if these were not used, retailers would find other ways to control which products sold on their shelves...
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