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| Topic: |
Business
|
| Number of pages / Number of words: |
4 / 1029 |
Essay's paper body
Hence, it differentiates the offering from others in the market.
Scope of buyers in the market: there will be a certain number of buyers who will like the offering as it is unique but the numbers might fall way short of the production capacity of 45000 units.
Strategic fit in the brand portfolio: the customer perceptions towards the company is that of a family vehicle and it does not fit into the brand portfolio well
Preference of the brand: this positioning strategy will not provide the company an edge over its competitors
Feasibility: it might be difficult for the company to provide the customers an experience with the vehicle because of the existing distribution network it has
As a vehicle that could cruise on any type of roads:
Scope of buyers in the market: The category in itself is one that is meant for all types of roads...
Essay fragment
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Hence, it differentiates the offering from others in the market.
Scope of buyers in the market: there will be a certain number of buyers who will like the offering as it is unique but the numbers might fall way short of the production capacity of 45000 units.
Strategic fit in the brand portfolio: the customer perceptions towards the company is that of a family vehicle and it does not fit into the brand portfolio well
Preference of the brand: this positioning strategy will not provide the company an edge over its competitors
Feasibility: it might be difficult for the company to provide the customers an experience with the vehicle because of the existing distribution network it has
As a vehicle that could cruise on any type of roads:
Scope of buyers in the market: The category in itself is one that is meant for all types of roads...
Essay fragment
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