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Business
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| Number of pages / Number of words: |
2 / 304 |
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1. I feel Reebok’s products are being revamped to serve geographical and behavioral market segments. Reebok is focusing on urban marketing by employing Hip-Hop stars to promote their products. Further, Reebok is applying a behavioral approach to create brand loyalty in large regions like China where they sponsor basketball courts...
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1. I feel Reebok’s products are being revamped to serve geographical and behavioral market segments. Reebok is focusing on urban marketing by employing Hip-Hop stars to promote their products. Further, Reebok is applying a behavioral approach to create brand loyalty in large regions like China where they sponsor basketball courts...
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General points of the essay
Nike vs. Reebok
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