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| Topic: |
Business
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| Number of pages / Number of words: |
2 / 428 |
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The significant success of McDonalds, and of McDonaldization as a whole, is due to four basic elements- efficiency, calculability, predictability, and control.(Ritzer, p.12) The first dimension of McDonaldization is efficiency. Efficiency means choosing the optimum means to a given end. Efficiency does have its advantages for both consumers, who get what they want quickly and with little effort, and for workers, who can perform their tasks in a simple manner...
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The significant success of McDonalds, and of McDonaldization as a whole, is due to four basic elements- efficiency, calculability, predictability, and control.(Ritzer, p.12) The first dimension of McDonaldization is efficiency. Efficiency means choosing the optimum means to a given end. Efficiency does have its advantages for both consumers, who get what they want quickly and with little effort, and for workers, who can perform their tasks in a simple manner...
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