Buy custom Pricing Strategies - Dell 
    
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            | Topic: | Business | 
        
            | Number of pages / Number of words: | 8 / 2010 | 
                
    
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The strategies that Dell is currently using are positioning against competitor. They introduce attracting price for their product, which they positioned each other as the product were similar (http://www.wi-fiplanet.com/) to the product produced by other producer like Sony and IBM. Dell also positioned itself as the lowest price consumer notebook maker...
        
        
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Dell also positioned itself as the lowest price consumer notebook maker.
b).Competitive Advantages
The competitive advantage that allows Dell to successfully position itself is because of certain factors. The factors are Dell provide e-commerce or online order/payment services while its competitor were trapped with their traditional off-line channel partners because most of the resources comes from there (http://www...
        
        
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            General points of the essay
            
                                    Product, positioning, segmentation
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                                    Recommend how Dell should react to slower growth and increased competition in its core market segments. Explain how your new or modified positioning strategy enables Dell to leverage some of its existing advantages.
                            
                    
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