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Essay's paper info
| Topic: |
Business
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| Number of pages / Number of words: |
7 / 1936 |
Essay's paper body
However, the newly allocated funds should be targeted and researched. We need to examine the sudden decrease of Post’s market and analyze the increase in Kellogg’s market. In doing so, we can finely tune our investment in targeted regions that we see as our “bread and butter†and not invest more into areas that do not effect us that much...
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For instance, let’s say after researching the current market trends, we find that Kellogg’s has had major increases in the south and locations within urban areas. Is this example, we may want to consider focusing the entire allocation of funds in this region to circumvent Kellogg’s increase.
Secondly, we need to consider premiums, the smallest of our marketing budget...
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