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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 812 |
Essay's paper body
The threat of substitution is also affected by switching costs – that is, the costs in areas such as retraining, retooling and redesigning that are incurred when a customer switches to a different type of product or service. It also involves:
- Product-for-product substitution (email for mail, fax); is based on the substitution of need;
- Generic substitution (Video suppliers compete with travel companies);
- Substitution that relates to something that people can do without (cigarettes, alcohol)...
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It also involves:
- Product-for-product substitution (email for mail, fax); is based on the substitution of need;
- Generic substitution (Video suppliers compete with travel companies);
- Substitution that relates to something that people can do without (cigarettes, alcohol).
Force 4: Buyer Power
Buyer power is one of the two horizontal forces that influence the appropriation of the value created by an industry (refer to the diagram)...
Essay fragment
General points of the essay
A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD.
Costs And Reliability
Economics - Product Pricing & Costs
MANAGERIAL AND CUSTOMER COSTS OF PRICE ADJUSTMENT:
Outline The Main Benefits And Costs To Society From Advertising. Does Advertising Necessarily Lead To A Higher Price For The Product?
porters five force
College Costs
University Costs
Accounting Costs
How Do Variable Costs And Fixed Costs Differ?
Metabolic Costs Of Generating Force
Multitasking ? Switching Costs
Winning at all costs
Opportunity Costs
Switching Costs
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