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Business
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2 / 437 |
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Contrast a Porter's five forces analysis with a PESTLE analysis, to see how a more general model might be applied to a company like Tesc
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* Porter's five forces are listed in the left margin. Degree of Rivalry is emboldened because it is the central force, which involves all the other forces.
Classical economics predicts that rivalry between companies should drive profits to zero. This is part of the threat of substitutes. For instance, Tesco has competition from companies from Sainsbury that can provide substitutes for their goods...
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General points of the essay
Analysing McDonalds (fast food outlets) using the Porters 5 forces model – sometimes called the Competitive Forces model.
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Porters Five Force of Tesco PLC
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