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| Topic: |
Business
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| Number of pages / Number of words: |
17 / 4715 |
Essay's paper body
6
Palm Computing Inc.: Reshaping the PDA Industry
Introduction
By examining and following the new product process, Palm Computing Inc. was able to take a failing pre-existing product, the personal digital assistant, and capture a massive market share. Jeff Hawkins, Donna Dubinsky, and Ed Colligan gave the personal digital assistant (PDA) a new life and meaning...
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was able to take a failing pre-existing product, the personal digital assistant, and capture a massive market share. Jeff Hawkins, Donna Dubinsky, and Ed Colligan gave the personal digital assistant (PDA) a new life and meaning. They introduced the personal digital assistant (PDA) at a smaller, sleeker, and at less costly proportions in which the "PalmPilot" was born...
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