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            | Topic: | 
            
                
                    Business
                
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            | Number of pages / Number of words: | 
            
                8 / 2069             | 
        
                
    
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This is very important in the restaurant industry. Once a place is known for something, it is hard for another company to enter that market and do quite as well because the first mover already has such a large portion of consumers.
The threat of substitute products is a concern for Papa John's. Many of the major chains offer the same products as Papa John's, so Papa John's has to find ways to stay ahead of the competition...
        
        
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Many of the major chains offer the same products as Papa John's, so Papa John's has to find ways to stay ahead of the competition. They have to focus on areas where they excel. That is why they focus so much on the quality of their products. If a customer is unhappy with Papa John's products or prices, they could easily substitute that product with a product from a competitor...
        
        
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