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Business
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Number of pages / Number of words: |
4 / 1029 |
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Among our other strengths, we believe our niche marketing effort and knowledge of our customers' needs give us a competitive advantage. In terms of weaknesses, we are dependent on a foreign supplier who may one day become our competitor in this market, and our costs may fluctuate as exchange rates between Japanese and US currencies move...
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Furthermore, there may be adoption issues within our prospective customer base, since bidets are not traditionally viewed as relevant for medical and/or therapeutic purposes. Finally, our product may be heavily dependent on word-of-mouth promotion, and therefore, not likely to benefit from traditional advertising alone...
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General points of the essay
A Study Of International Marketing Strategies That Help Firms To Achieve Competitive Advantage: Japanese Firms Being Successful In India Since 1980
Barco Projection Systems (A): Worldwide Niche Marketing
Competitive Marketing
In certain cases Porter's Diamond of Competitive Advantage may not be an appropriate framework for the analysis of a nation's sources of competitive advantage.
Managing the total marketing effort
Marketing a New Product
Niche marketing
new product marketing
Using Contrasting Business Examples Describe The Main Benefits To Customers Of Internet Marketing
Why Give The Customers What They Want?
BPO-Comparative Advantage v. Competitive Advantage
Marketing: Product Description
Outline the various marketing orientations a company may adopt and indicate which of their orientations are still relevant in today’s increasingly competitive world. Give examantiate your arguments.
Ethical Marketing for Competitive Advantage on the Internet
“informatio Technology Can’t Really Give A Company A Strategic Advantage, Because Most Competitive Advantages Don’t Last More Then A Few Years And Soon Become Strategic Necessities Which Just Raise The Stakes Of The Game. Discuss Why?
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