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| Topic: |
Business
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| Number of pages / Number of words: |
27 / 7522 |
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With the health kick of the many individuals around the world, it pushes the innovator and renovators of Nestle to reach new height in finding better and healthier products for their consumers. In 1998, the dairy business had accounted for 5% of the company’s sales revenue (Rodgers, 2000). More recent, in the first half of 2004, Nestle milk-based products, nutrition, and ice cream accounted for 60% of Nestle revenue growth (Nutraingredients...
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In 1998, the dairy business had accounted for 5% of the company’s sales revenue (Rodgers, 2000). More recent, in the first half of 2004, Nestle milk-based products, nutrition, and ice cream accounted for 60% of Nestle revenue growth (Nutraingredients.com). The amount of 60% is a big potion of the company’s earnings, so it would be best for Nestle to focus a big portion of their core competences and resources on the fast growing dairy division...
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