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| Topic: |
Business
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| Number of pages / Number of words: |
9 / 2454 |
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In the beginning the Japanese car market was minuscule. Only three small manufacturers existed and the rest of the industry was dominated by big American firms like Ford and GM. This condition was a reason for resistance to join the industry. But then Kiichiro joined Toyoda and brought a new wind into the company...
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This condition was a reason for resistance to join the industry. But then Kiichiro joined Toyoda and brought a new wind into the company. The very innovative and future focused son of Sakichi had travelled Europe and America and brought new ideas for the automobile manufacturing to Japan. The company experienced a big increase of capital (six fold) during that time...
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